Brad Smith

About the Author

Brad Smith

Brad Smith has nearly 20 years of leadership experience in the web consumer, enterprise software and communication service provider industries, spanning sales and marketing, product management and development, service architecture and service/support delivery roles. As executive vice president, customer experience, for Sage North America, he is responsible for developing all aspects of the Sage commitment to the customer experience, from product design and customer support, to the invoice experience and all touch points in between. Smith was most recently vice president of customer experience for Yahoo! He also previously held senior leadership roles with Symantec, Openwave and Verisign. He is a member of the Forrester Customer Experience Leadership Council and the Support Services Advisory Board of the Technology Services Industry Association, and on the board of directors of the Consortium for Service Innovation. Smith holds a BSBA degree in General Business Administration from the University of Central Florida.

Guest Opinion: ALM Model Assumptions Need to Be Tested

By Brad Smith | May 7, 2012

An asset-liability management model makes a number of complex calculations for computing your credit union’s interest rate risk. The model’s results depend on the assumptions and whether the model was set up correctly to handle them.