Credit Union Times Magazine July-15, 2009
Featured Story
NuUnion CU Billboards Quiz Public to Show: YouAreSoSMART
NuUnion Credit Union's YouAreSoSMART campaign is giving consumers a lot to think about.
Front Page News
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Corporates Report Double-Whammies
The $10 billion Southwest Corporate Federal Credit Union and the $4 billion Corporate One Federal Credit Union recorded U.S. Central capital losses and their own securities losses in newly released May financial reports.
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Lawsuit Highlights Importance of Keeping Clear Investment Boundaries
The $750 million IBM Southeast Employees Federal Credit Union was taken to court by a member who is alleging it was negligent in choosing a securities broker-dealer to recommend to its members.
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NCUSIF Facing Litany of Challenges
It's not just the problems of the corporates. The financial difficulties of many natural person credit unions-including some of the larger ones-have increased pressure on the NCUSIF and made assessing additional premiums on credit unions inevitable.
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CU Efficiencies Drive Dividends
Credit unions often differentiate themselves from banks by offering year-end bonus dividends to members.
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Some Technicolor FCU Employees Under Investigation
The Burbank, Calif-based Technicolor Federal Credit Union abruptly closed June 30 due to an internal investigation into employee misconduct. When it reopened the next day, it was partially staffed by employees on loan from other credit unions.
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Empire State Senate Race Further Illustrates CU Trades' Divide
Two friends of credit unions may soon be facing off in the primary for U.S. Senate in New York.
News
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Constitution Corporate Aims for Cost Containment, Capital
After recording $85 million in permanent impairments in April and May, Constitution Corporate Federal Credit Union updated members on its cost containment and capital recovery plans.
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Despite Program's Criticisms, Credit Unions Embracing SBA's Hardship Loans
Depending on whom you ask, the SBA's America Recovery Capital loan program is either a real credit relief provider or padded with so many strict and unrealistic guidelines that lenders do not want to even bother.
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Gov. Hails CU Help in Pa. Budget Crisis
Pennsylvania credit unions along with banks were singled out last week by Gov. Edward G. Rendell for "acting in a socially responsible"
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Hope Community Completes American Savings Merger
Hope Community Completes American Savings Merger Nearly a year in process, the $117 million Hope Community Credit Union, a Jackson, Miss. community development CU, has completed a merger with Memphis-based American Savings Credit Union.
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Alaska USA Completing Calif. P&A
The $4 billion Alaska USA Federal Credit Union said last week it expects to complete the purchase and assumption of $110 million High Desert FCU within the next 90 to 120 days.
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CU Takes Bank to Court to Prove M Stands for Members 1st
CU Takes Bank to Court to Prove M Stands for Members 1st A Metro Bank rebrand in Pennsylvania is not exactly going as planned.
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Bad Banker Image Sends Gen Y Members to City-County FCU
Bad Banker Image Sends Gen Y Members to City-County FCU A three-month marketing campaign at City-County Federal Credit Union landed the credit union new members in the highly sought-after 18-34 age group.
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First Impression of Advisers Matters for CU Investment Program Success
That first meeting a member has with an adviser may be a strong factor in determining whether an investment program can generate long-term revenue for a credit union.
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Auto Financial Group Teams With CULS for DrivingSense Product
Auto Financial Group, an online provider of financing products for credit unions, joined in partnership with Credit Union Lending Systems to offer Auto Financial Group's DrivingSense product to credit unions.
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Help Members Help Your CU
Nothing is better than having members talk up their credit union and EverythingCU wants to make it easier.
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Credit Unions Courting Leanest Businesses With No Muss, No Fuss Services
Of the myriad of small businesses, those with no employees or those with just one employee probably rank at the top when it comes to running their shops the leanest and meanest.
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7-Eleven Employs Its Broad Reach to Launch Interchange Signature Drive
7-Eleven Employs Its Broad Reach to Launch Interchange Signature Drive 7-Eleven Inc., which owns 6,300 convenience stores across the country,
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Uncertainty, Bailout Frustration Driving Mergers and Fueling Member Growth
It's becoming more of a balancing act for credit unions as some of them consider whether a merger may be in their best interests for the long term.
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Big Banks Carve Niche in Microbusiness Loan Market
Still considered a sweet spot for credit unions, microlending is quickly gaining interest among larger, billion-dollar banks amid the widespread credit access rut.
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Blog If You're a Board Member
There's a new online resource for credit union board members-the CU CheatSheet blog (www.cucheatsheet.blogspot.com).
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Trades Ask for Credit Card Bill Changes
The ink is barely dry on the credit card rules' overhaul and CUNA and NAFCU are asking lawmakers and the Federal Reserve to clarify or change provisions.
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Mergers on the Minds of Small Kansas CUs
Thanks to a combination of a poor economy, the corporate expense and management succession, mergers among small Kansas credit unions appear to be spiking.
Marketing
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Addison Avenue Makes All Feedback a Learning Experience With NPS
The members of Addison Avenue Federal Credit Union are reassured that when they call in with a complaint, someone will follow up within 48 hours.
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CUs Remain Consistent in Need for Proof of Collateral, Cash Flow in MBLs
True to their conservative nature, some credit unions still prefer to deal with existing businesses maintaining positive cash flows and tangible assets even as they tout having more money to lend than their competitors.
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Watts United CU Shuttered
The $800,000 Watts United Credit Union was closed and placed into liquidation July 6 by the California Department of Financial Institutions
Tech Bytes
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PSECU Offers Members New Web Site 'Vault'
Pennsylvania State Employees Credit Union is rolling out a new way to add more protection to the online channel now actively used by about 155,000 of its 353,000 members.
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Inside Jobs: Internal Threats Loom Large in Think Firm's Industry Chats
Layoffs aren't just causing increasing workloads, survivor guilt and cubicle graveyards at companies.
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Delta Community Offers Mobile Money
Delta Community Credit Union will be providing its members with mobile banking through text messaging,
Special Report
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Brand Resuscitates CU, Branch Design Brings Generations Together
Since changing its name from San Antonio City Employees Federal Credit Union to generations FCU last year,
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CUTweetTrack on the Scent for Credit Union Twitter Tracks
As credit union Twitter conversations grow, credit union advocate/marketer Roger Conant's CUTweetTrack
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Nudging Consumers to Adopt Electronic Correspondence
Many of the nation's leading financial institutions and other large businesses like utilities and telecommunications service providers have spent years
Opinions
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Making the Most of Your Marketing Dollar: Tips on Paid Search
There's no question that the paid search landscape is competitive. Consider the prime real estate, for example,
Editor-in-Chief's Column
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What Have You Done for Me Lately?
CUNA and NAFCU testified before a congressional subcommittee last week, and have on several occasions this year-too bad it couldn't be under better circumstances.
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Quotes Worth Quoting
"So if you walk into a bank, or walk into a credit union or you walk into a big bank or you walk into an independent mortgage broker or you go to an independent mortgage company you get the same simple mortgage
Columns
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NJCUL on Your Money
New Jersey Credit Union League President/CEO Paul Gentile recently talked up the credit union difference on the local "It's Your Money" personal finance show.
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Online Voting Poll Update
The latest results of the Credit Union Times voting poll showed that credit unions have seen an overall decline in auto loans so far this year.
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CMG to Sell IRA Division
CUNA Mutual Group said it will sell its individual retirement account services division to Ascensus, a retirement services firm.
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Connex CU Enhances Member Business Services Lineup
The $376 million Connex Credit Union has introduced its enhanced line of business services and products.
People Feature
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PEOPLE
Langley Federal Credit Union, Newport News, Va., honored James L. Frost (Lt. Col. USAF-Ret.), board member from 1980 to 2008,
Other
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BRANCHING OUT
Coloramo Federal Credit Union, Grand Junction, Colo., has opened all three of its locations as shared branches.
Resource Center
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