Trailblazers 40 Below: Phillips Focused on Delivering Solutions
As vice president of marketing at Land of Lincoln Credit Union, Chris Phillips believes it's time for the industry as a whole to rethink its approach to building brand awareness.
“Price, service, convenience are just table stakes now. We have to create and present our products and services in a way that is tangible and meaningful that answers the question why you should bank with us instead of a bank,” the latest Trailblazer 40 Below said.
And, check out all the winners so far at our Trailblazers 40 Below microsite.