PSCU Releases Mobile App for Rewards Program
Members of credit unions using PSCU's CURewards loyalty program will now be able to use a mobile application to review their rewards points, view merchandise rewards options and review rewards offers.
“Today’s members need mobile-based apps that let them connect to and manage their credit union accounts wherever they are and at any time,” said Tom Gandre, COO at PSCU in St. Petersburg, Fla.
Versions of the app for the Android and iOS are available for free in both the Apple Store and Google Play, the payments CUSO said.
PSCU reported having 175 credit unions and over 1 million users enrolled in its merchant-funded CURewards Mall program, which includes 400 online and 17,000 local, regional and national brick-and-mortar merchants. The CUSO also reported that members with rewards cards spend 60% more and conduct 30% more transactions than non-rewards cardholders.
The CUSO also offers a mobile banking app, a remote deposit capture app and an app that lets members access and manage their credit union credit card accounts.
The new loyalty app also allows members to receive CURewards Mall offers from nearby merchants based on the member’s current location, the CUSO said.