Disrupting a dinosaur tends to keep one busy--just ask Alexa von Tobel, the ebullient 28-year-old CEO of LearnVest, a company that aims to reset the rules of financial planning. As she’ll explain to you, there’s a staggering lack of trustworthy, consumable, affordable financial advice available. Only three years in, LearnVest is making a strong bid to be that resource. We talked with von Tobel about maximizing managerial effiencieny, building a community of customers, and filling a gaping hole in the financial landscape.
What problem are you trying to solve?
ALEXA VON TOBEL: The problem I'm trying to solve is really providing financial advice--which is right now such an outdated industry. It's a really archaic model and we're trying to bring some fresh technology and life into it. I think it's working so far.
The explicit, on the ground thing I'm trying to solve is I'm trying to give people, everyday people, access to financial experts so they can make the best financial decisions they need--and right now that really doesn't exist. Read complete Fast Company article.