TFCU Launches New Marketing Campaign
The Family Credit Union of Davenport, Iowa this week activated its July retro-themed membership drive, The Summer of Love, designed by Your Marketing Co. New members are being offered gas cards as an incentive for joining, and current members are given the opportunity to win an iPad2 for any member referrals.
The drive features member testimonials in video, web, and print formats.
“The staff is very excited about The Summer of Love,” said Kris Lundquist, vice president of marketing for TFCU. “Not only is the staff excited, but our members have enjoyed participating and seeing their friends and family in the advertisements,” Lundquist said.