Mobility Matters - Tracking the Mobile Banking Revolution in Credit Unions: Online Only
Credit union mobile banking debut of the week. Are small credit unions priced out of mobile banking? Not so fast. Exciting news is emerging that indicates, just maybe, there are cost effective ways for tiny institutions to mobilize their memberships.
A year ago, Jennifer Oliver, CEO of South Bay Credit Union, a $75 million institution in Redondo Beach, Calif., feared she was marooned on the sidelines, destined to look in at mobile banking but never to be a player because the prices she was hearing were beyond her budget. Then she changed the game.