Customizable budgeting tools, spending overviews and widgets presenting current bills to be paid online are featured, along with transactional capabilities.
The PMF functionality is designed to address what a Fiserv executive calls "a disparity" between consumers' desire to use PFM tools and their actual use.
"We found in a recent survey that about half of consumers want more proactive management tools from their financial institution but that only about 15 percent are using something within their financial institutions' online banking site," Steve Shaw, director of strategic marketing for electronic banking services, said at last week's BAI Retail Delivery show in Las Vegas, where the upgrade was introduced.
Keeping members at the home page also is a trait of the new service, Shaw said, noting the direct pay integration with more than 400 direct billers already in place.
The new PFM tools will be part of a December upgrade for current licensed in-house users and in the first half of 2011 for ASP users, Fiserv said.