Matrix Manager and Lending Solutions Offer Turnkey Auto Loan Recapture
The program combines LSI's Recapture Pro solution-which offers telemarketing and loan application by phone to pre-screened members who have recently financed elsewhere-with Matrix Manager's targeted marketing and Web-based campaign deployment systems.
"Our marketing strategy team works closely with each credit union to determine the best incentive to offer based on their membership and other market factors," said Ann Bouchard, president of Matrix Manager in Roseville, Calif.
Offers could include interest rate, deferred payment and other incentives. Within 72 hours of the bulk of the mail drop being delivered, LSI will follow up with a phone call and then an e-mail after that, the companies said.