NCUF Launching Ad Campaign Support CIF
WASHINGTON -- For the first time ever, the National Credit Union Foundation will launch a series of print advertisements in the national trade press to increase awareness of its Community Investment Fund.
Credit unions investing in the CIF put funds into an account at a participating corporate credit union. The corporate credit union reinvests those funds into a designated account at U.S. Central Credit Union, designed specifically for the CIF. A portion of the dividend is paid monthly to the foundation to support state and national development initiatives. NCUF splits the dividends with the state foundation or league based on a pro rata share. The remaining dividend earned on the account is paid to participating credit unions.