Educating Employees on Personal Finance May Move Investment Programs Forward
MADISON, Wis. -- Before introducing the latest online service or lending product to members, the education process starts with credit union employees. But it's with employees where a launch can linger aimlessly or, even worse, never get off the ground.
Once upon a time, most credit unions offered a simple share account and personal loans. Today, the average credit union has up to 10 different products, and there are more than 200,000 firms out there competing for the attention of credit unions, banks, brokerage firms and other financial players, said Joe Saari, president/CEO of Precision Information LLC, a publisher of interactive educational materials.