SAN JOSE - E-commerce has become such an important strategic area for credit unions that some are creating their own e-commerce divisions. Meriwest Credit Union here recently created an E-Business Division. The division will be comprised of senior staff members representing the marketing, retail operations and information technology departments. Initially, the new division will focus on redesigning Meriwest's Web site to incorporate a portal presence. The credit union is also working on a relationship management model that provides a comprehensive view of the members' relationships across all channels and product lines. The division will be led by Julia Kirsch, Meriwest's executive vice president and chief operating officer. The credit union can be found on the Web at www.meriwest.com.
Meriwest CU creates e-business division
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