Harte-Hanks unveils browser-based CRM tool

LAKE MARY, Fla. - Harte-Hanks Data Technologies has introduced Sell@advantage, a browser-based, enterprise-wide Customer Relationship Management (CRM) tool. According to Harte-Hanks, Sell@advantage can help employees cross sell products to members by providing employees with the three most likely products a member will be interested in. After an employee makes a product suggestion, there is a referral section that quickly logs the session, the disposition and any contact information that will aid other employees in servicing the customer. The financial can then track the results, determine incentives for selling and referring customers and report on the financial impact of the sale. For more information, visit the Harte-Hanks Web site at www.harte-hanks.com.

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